OUR HISTORY & VALUES
From infancy to its current dynamic landscape, we've been at the forefront of our industry – shaping its evolution and setting new benchmarks.
Over the decades, we've pioneered and delivered top-notch mail and parcel management solutions to many partners worldwide — from Fortune 500 companies to the federal government.
As a certified MBE and a small business, we've learned to adapt to unique needs, providing personalized solutions for your business. This has helped us develop partnerships of 10, 15, and even 20 years with clients — a testament to the quality and reliability of our solutions!
What our tagline "From Grizzly to Panda, We Track it All" means
Picture this: Our technology knows no limit. We scale from the smallest to the largest with equal precision, like tracking the mightiest grizzlies and the most delicate pandas! We're about redefining possibilities, ensuring that wherever you are, whatever you need — we're there to track it all.
How did I get my name — J.J. Baloo
Well, my face resembles one of our dear colleagues, J.J. 😉 Of course, the name J.J. is gender-neutral as well. As for Baloo, it comes from the Jungle Book, a Hindi word for 'bear.'
So, here I am, J.J. Baloo, embodying our diversity, inclusivity, and minority-owned business status. I represent the unbeatable spirit of the 'BearTracks bears' — a culture of innovation and enthusiasm for top-of-the-line, premium products and services.
Welcome to our den!
BEHIND THE SCENES
BEHIND THE SCENE
When a vision met our solution, our identity was born…
Tom Wirth, who was at the forefront of Cisco's bustling mail and parcel sector, identified the urgent need for innovation beyond traditional tracking methods. With rising volumes and the pressure for timely delivery, he envisioned a breakthrough to ensure no package was lost and every delivery was precise.
Tom turned to Tony and Randy, our founders, to pioneer a robust enterprise-level package tracking software.
Soon enough, Cisco became our first customer and validated our solution. Tom's expertise and unwavering commitment to operational excellence made him an integral part of our narrative. His belief and advocacy of our product amplified its reach. The result? Our product set a new standard for package tracking and analytics across the industry.
Today, as we rebrand ourselves, we thank Tom for his profound influence on our product and the industry at large.
THE LEGACY
THE LEGACY
Our grizzly guardians
Anthony Meadow
CO-FOUNDER & EX-PRESIDENT
Anthony Meadow co-founded Bear River Associates in 1985. As the founding president, his primary focus was developing the company's long-term technical strategy.
Read more.png)
Randall Matamoros
CO-FOUNDER & EX-CEO
Since becoming CEO of Bear River Associates in 1996, Randall Matamoros has spearheaded various strategic initiatives, including the architecture of our business services solutions.
Read more.png)
Our vision
To revolutionize how businesses handle logistics, and be recognized for creating environments where businesses thrive, communities flourish, and the planet prospers.
.png)
Our mission
To provide secure and innovative facilities management solutions, enabling businesses to focus on their core business objectives.
.png)
Our core values
Joy
Spreading delight with every tracked and timely delivery.
Integrity
Ensuring honesty and reliability in every transaction.
Innovation
Fostering creativity and forward-thinking to redefine package tracking.
Impact
Empowering businesses with actionable insights.
